my PORTFOLIO
Art & Design Work
Year: 2014
Customer: Myself (lol)
Project: AdalidGear.com
Adalid Gear is my first online business and it is an Amazon online store that sells high-quality sports and health gear. ‘Adalid’ is my last name which means champion in Spanish — which is fitting since we like to send the message that our products are made for winners.
With this in mind, I tried to create a logo that focuses on the letter ‘A’ while incorporating the second word of the brand. The topmost photo ended up as the final design given that it was much simpler and minimal. (Bottom photos showcase the previous designs I came up with).
UPDATE: As of 2020, I have sold the business and no longer own it.